CAMPBELL, Calif.--(AutomotiveWire)--Aug. 1, 1995--IntelliChoice announced today its AutoExplorer(TM) World Wide Web site . AutoExplorer provides consumers with hard to find, unbiased information about purchasing new cars and trucks, and offers a unique economic approach consumers should consider as they select a vehicle. AutoExplorer features IntelliChoice's 1995 Best Overall Value of the Year (BOVY)(TM) awards, economic, safety and purchase tips, and provides company and product information."Buying a car is a stressful event for a consumer. Locating and evaluating useful, objective information is confusing and time consuming," said Steve Gross, Product and Marketing Director. "Our primary goal on the web is to provide unbiased comparative information that allows shoppers to quickly find the vehicles that fit their needs financially and objectively. They can conduct their research in the most convenient, non-threatening environment possible, their home or office, as opposed to a dealership where the pressure can sometimes be overwhelming. AutoExplorer is also a fun site to visit," added Mr. Gross.

The 1995 vehicles that have earned IntelliChoice's top marks of distinction for economic value are listed in the AutoExplorer. According to Mr. Gross, "Selecting an IntelliChoice Best Overall Value can save the car shopper thousands of dollars in depreciation, insurance, maintenance, and other ownership cost areas."
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AutoExplorer allows users to download sample pages from IntelliChoice's annual reference books, "The Complete Car Car Cost Guide"(TM) and "The Complete Small Truck Cost Guide"(TM), along with sample pages from its custom vehicle reports. The AutoExplorer site also provides a wealth of free information which covers buying, shopping, insurance and safety considerations.

IntelliChoice is the industry leader in automotive information and the only company that projects five-year ownership costs for virtually every new car, truck, van and utility vehicle on the market. IntelliChoice projects these costs in seven areas: depreciation, insurance, financing, fees, fuel, maintenance, and repairs.

Founded in 1986 and privately held, IntelliChoice publishes "The Complete Car Cost Guide" and "The Complete Small Truck Cost Guide," winners of the Best Reference Book of the Year award from Library Journal; as well as Just the Facts(TM) and ArmChair Compare(R) custom reports. The books are available for $45 each and the reports cost $14.95 and $19.95, respectively. IntelliChoice can be reached toll-free at 1-800-227-2665, by E-mail at info@intellichoice.com, or at 471 Division Street, Campbell, CA 95008.